
- WD-UTP Union Top-up Solution
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Micropayment is gaining a momentum at present as a replacement for cash and bankcards. The city all-in-one card, a major carrier of micropayment, is now widely used in many big cities for various fields. The maximum value for micropayment is usually set at no more than 1,000RMB in China, which could almost cover people?s daily life expenditure. Through this innovative micropayment function, many operators and card issuers are able to attract more and more customers. There provides a great potential for micropayment.
To increase their market share, the card issuers and operators have to handle these problems they are confronting: How shall they rescue the card users from queuing long for top-up? How shall they increase the tapping frequency of the all-in-one card held at people?s hand? How can operators enhance customer loyalty and attract more customers to use the card? How to accumulate more deposit funds?
WD-UTP Union Top-up Solution is for top-up of mobile payment and micropayment sponsors including transportation, banks, MNOs and others. It supports various top-up methods like OTA and online top-up for different cards, including PBOC, M1, etc. Different accounts could also be contained and work independently through this solution.
Benefits:
For card users, it brings more top-up methods.
For MNOs, it helps to increase the number of subscribers and lays foundation for their cooperation with transportation operators.
For card issuers, it reduces their cost on top-up stations and brings more deposit funds.
Products included in the solution:
W2380 Contactless Smartcard Reader
Encryptor
Union Payment Platform
Illustration:

Related case:
Mobile banking of China Construction Bank in Henan
Credits project of China Unicom in Beijing
OTA top-up project of China Telecom in Hunan
Mobile payment platform of China Mobile in Zhejiang
Suzhou Tong Card platform of China Telecom in Suzhou

